98% Fat Free
We got whole wheat tortillas that are labelled as being '98% fat free'. While true, I consider it dishonest because it's intended to be interpreted as significant.
Whole milk is 96.3% fat free.
I recently was buying bug spray and opted against the one that used West Nile Virus scaremongering to market itself.
Labels:
marketing
1 comment:
I'd consider it more misleading for being based on weight, not calories. (I assume it is, anyway. Most things are. Lame.)
Post a Comment